The world has changed from print to digital. People are using digital devices as their mean of communication. This digital device - the digital touch screen, have also changed the perspective of advertising. The use of animations, interactive elements, movies, audio and sound effects have proven to be more effective. Analytic tools play a major role in social media advertising. Today, the designers have also changed their way of working. Unlike print, they have realized that in the digitals pace people don't just look at your design were as they interact with it. Creative ideas, creative thinking, innovative concepts, eye-catching visuals and easy interaction is what they always try to focus on.